Interview guide
Analytics interviews test SQL live, metric reasoning ('DAU dropped 10% — investigate'), and stakeholder storytelling — case prompts reward structured decomposition over jumping to answers.
Live SQL: joins, aggregation, window functions on realistic schemas
Metric investigation cases: decompose a KPI drop systematically
Experiment analysis: A/B test interpretation, significance, pitfalls
Metric design: choosing north-star and guardrail metrics
Visualization judgment: the right chart and what to leave out
Communication: presenting an insight to a non-technical stakeholder
Practice the funnel decomposition reflex: segment by time, platform, geography, and user cohort before hypothesizing causes — interviewers grade the search structure more than the guessed answer.
Analytics interviews test SQL live, metric reasoning ('DAU dropped 10% — investigate'), and stakeholder storytelling — case prompts reward structured decomposition over jumping to answers.
Practice the funnel decomposition reflex: segment by time, platform, geography, and user cohort before hypothesizing causes — interviewers grade the search structure more than the guessed answer.
Directly — interviewers build questions from your resume's claims, so every skill and achievement listed becomes fair game. A tailored, honest resume steers the interview toward your strongest material; an inflated one hands the interviewer traps you set for yourself.
Interviewers build their questions from what your resume claims. Tailor it to the role honestly first — free ATS score, missing keywords, and a recruiter-ready rewrite.